The tao of SEO: how to find the perfect balance
If you want to succeed with an activity, you have to find the perfect balance of the factors that are involved in that activity. It's the same with search engine optimization. If you want to get high rankings on Google or Bing, you have to find the right balance between on-site factors and off-site factors.
Tue, 31 Jan 2012 15:36:36 +0100
Different keywords require different SEO tactics
Keywords with little competition require different tactics than keywords with high competition. If you want to get the best possible results for your website, you must use the right tactics with the right keyword.
Tue, 24 Jan 2012 15:36:36 +0100
How to find good keywords without keyword research tools
The keywords that you use for search engine optimization are very important. Choose the right keywords and your website will get many new customers. Choose the wrong keywords and you will lose a lot of time and money. There are several things that you should do before using a keyword suggestion tool.
Tue, 17 Jan 2012 15:36:36 +0100
New year resolutions: link building is just like getting in shape
The backlinks that point to your website are still the most important factor that determine the position of your website on Google. Unfortunately, it's not easy to get good backlinks. Link building can be compared to getting in shape after the holidays.
Tue, 10 Jan 2012 15:36:36 +0100
The new year starts with shady ads on Google AdWords
A company has started the new year with shady Google AdWords ads. Fortunately, Google has pulled the ad in the meantime. Is this ad a sign of the shady advertising methods that we have to expect in 2012?
Tue, 03 Jan 2012 15:36:36 +0100
In the news: webmasters are faking microformats, there seems to be another Panda update and more.
Tue, 27 Dec 2011 15:36:36 +0100
One year of search engine news: everything you need to know
This year, we published many articles that help you to get better results for your website. In this issue, you have a quick overview of the 2011 articles, sorted by category: Google ranking algorithm insights, tips and tricks, link building, Google's +1 button and Google algorithm updates.
Tue, 20 Dec 2011 15:36:36 +0100
The most important Google ranking algorithm changes in 2011
2011 has been a very busy year for Google. Much has changed and if you want to make sure that your website gets enough visitors, you have to keep up with the latest changes. This week's article shows the most important Google changes that you should keep in mind.
Tue, 13 Dec 2011 15:36:36 +0100
New Google patent: does your site have references from trusted agents?
Last week, a new patent application was published that shows how Google might evaluate references on the Internet. The more Google trusts a source, the higher the influence of the reference. You might want to take another look at your links and Google's +1 button.
Tue, 06 Dec 2011 15:36:36 +0100
Five tips with examples: how to turn more visitors into customers
Getting many website visitors is not enough. Your website visitors must become buyers if you want to succeed on the Internet. This week's article shows you 5 easy tips that help you to improve the conversion rate of your web pages (with concrete examples).
Tue, 29 Nov 2011 15:36:36 +0100
Official Google information: 10 recent algorithm changes
Last week, Google published a list of 10 recent ranking algorithm changes. Do these changes affect your website rankings? Do you have to adjust your web pages for the new algorithm? This week's article has the answers.
Tue, 22 Nov 2011 15:36:36 +0100
Google to penalize ad heavy websites - is your website at risk?
Matt Cutts, the head of Google's web spam team, announced at the PubCon conference that ad heavy websites might be penalized in the near future. What exactly are ad heavy websites and is your own website at risk?
Tue, 15 Nov 2011 15:36:36 +0100
Get a completely FREE ebook from Axandra - 'Successful Search Engine Marketing' You could pay a lot of money for an Internet marketing eBook, or you can benefit from the proven methods that are described in this eBook for free!
The free eBook covers all important aspects of search engine optimization on more than 160 easy to read pages.
See for yourself just how good IBP 11 really is and watch this short Video "Top Ten Rankings or Money Back".
QBS PC Help have been using the iBusinessPromoter (IBP) for a long time and have seen tremendous results for this website and several others that we have worked on. These results are quantifiable as all the sites now appear in the top ten listings of all the major search engines and have many back links which help produce these outstanding results. So how does IBP help with all this?
IBP does so many things that QBS haven't even come close to using all the great features offered by this software. So here are just a couple of the features we use for website optimisation and link building:
This part of the program compares your site with up to ten other sites who have top rankings for your selected keywords. This then produces a very detailed report on how to improve your sites ranking in a chosen search engine such as Google or Yahoo.
The detail is amazing. It analyses things like keyword density in meta descriptions, page title, H1 & H2-H6 headline texts, body text and checks keywords in URL's, links from social networks, page readability and a whole lot more. It even validates your HTML page and your CSS with the W3c.
Find out more about these great reports.
Following the suggestions in this report can certainly improve your sites ranking in the chosen search engine.
This feature has become a firm favourite with QBS as it forms part of our ongoing link activity. This part of IBP is a semi automated link exchange tool. You simply instruct the software to get suitable links for a page in your website. You supply the keywords you are targeting and what search engines to use. Then the Link tool searches the Internet to find sites and directories that are relevant to your chosen keywords.
It sorts the results any way you want so you can easily look down the list and see what sites you want to exchange links with. Sorting by page rank and relevance to your site content are the sorting options we most use. When IBP finds link sign up pages it will fill in as much data as it can (based on what you entered when you first set up the project) and therefore saves you a lot of time!
IBP lets you keep track of all the websites you exchange links with. It helps you manage emails requesting an exchange and once linked lets you check that the links are still live.
You end up with an ever growing list of link partners that you can easily manage and track.
There are many other tools including a first class keyword analyzer, an automated search engine submitter, a ranking checker, a PPC search engine manager and a search engine spider simulator.
To find out about all these highly useful tools we suggest that you visit the Axandra IBP website and check things out for yourself.
The business version of IBP, which we use, allows you to set up details for as many separate website's as you want. It uses the information you supply to fill in forms, submit the website's to search engines and directories and even specialist sites. Each website in the project list has its own set of information so its easy to switch between projects so that you can work on them.
It's easy to create custom reports that you could send to a client, complete with your own logo. So this software is ideal for anyone who wants to run a Search Engine Optimisation (SEO) business.
QBS PC Help recommend this software (as well as Web CEO - see a review). If you want your site to land on the first page of most of the major search engines that people visit to look for your type of product or service - then IBP is definitely for you.
Check out IBP and be astounded, just as we were when we first installed the free trial!